Photo by What’s Really Going On with Yahoo’s Data Collection?
As a user of Yahoo’s websites and apps, you might have noticed a pop-up asking you to accept or reject the company’s data collection practices. But have you ever wondered what’s really going on behind the scenes?
According to Yahoo’s policies, the company uses cookies to provide and improve its services, authenticate users, and prevent spam and abuse. But that’s not all - Yahoo also collects precise location data and other personal data like IP addresses, browsing, and search history to deliver personalized ads and content.
What’s the real cost of personalized ads?
But what does this mean for you, the user? If you click “Accept all,” Yahoo and its partners will store and access information on your device, including cookies, to deliver targeted advertising and content. And if you opt-out, you might miss out on some of the personalized features and services that Yahoo has to offer.
The Impact of Data Collection on Online Privacy
Managing Your Data Rights
Yahoo’s data collection practices might seem like a necessary evil, but it’s essential to understand your rights as a user. You have the power to manage your data settings and opt-out of personalized advertising and content. Here’s how:
If you want to change your settings, simply click on the “Manage Data Settings” link on Yahoo’s websites and apps. From there, you can adjust your preferences and limit the amount of data that Yahoo collects.
Take control of your data rights
The Bigger Picture
Yahoo’s data collection practices are just one part of a larger conversation about online privacy and data protection. As users, it’s essential to stay informed and vigilant about how our data is being used and shared.
By understanding the implications of data collection and taking control of our data rights, we can create a safer and more transparent online environment for everyone.
Stay safe online
