Blockchain Revolution: How Franklin Templeton is Leading the Charge
The world of traditional finance is undergoing a significant transformation, and Franklin Templeton is at the forefront of this revolution. The $1.6 trillion asset manager has been actively exploring the potential of blockchain technology to drive down operational costs and increase efficiency.
Blockchain technology is transforming the financial industry
According to Jenny Johnson, President and CEO of Franklin Templeton, blockchain technology is “transformational” and has the potential to revolutionize the way financial transactions are recorded and reconciled. During a panel discussion at Consensus 2024, Johnson highlighted the benefits of blockchain technology, including its ability to provide a single “source of truth” and reduce administrative workload.
“We’re in a business where we’re constantly being pressured to drive down the costs of the delivery of what we do.” - Jenny Johnson
One area where blockchain technology is already making an impact is tokenization. Franklin Templeton has been a pioneer in this space, launching the first money market fund available on-chain using the Stellar network in 2021. This innovative approach has paved the way for other traditional finance heavyweights to follow suit.
Tokenization is making real-world assets available on digital asset rails
In addition to tokenization, Franklin Templeton is also exploring the potential of Bitcoin ETFs. As one of the 11 issuers approved to list spot-based bitcoin exchange-traded funds in the U.S., the company is well-positioned to capitalize on the growing demand for cryptocurrency exposure.
“For me, it’s a vehicle of choice. An ETF is a regulated entity, which makes a lot of people more comfortable who wouldn’t have transacted in this space otherwise.” - Jenny Johnson
As the financial industry continues to evolve, it’s clear that blockchain technology will play a critical role in shaping its future. With companies like Franklin Templeton leading the charge, it’s an exciting time for investors and industry insiders alike.
The future of finance is being shaped by blockchain technology
